If you are looking to buy or sell used cars in India, the best and most convenient method for you is to put up your vehicle for sale on OLX, which continues to become more and more popular in different parts of the world, especially in India. With the rapid evolution of human civilizations, trends and methods of business and trade are changing very quickly. The advent of internet has played a massive role in assisting people find creative ways of buying and selling products. No doubt, OLX has bridged the gap and made it all more convenient.
History of OLX
The internet based company was established in 2006 with the purpose of bringing convenience for shoppers. The main offices of the company are in New York City and Buenos Aires, Argentine. At the present moment, OLX is being used in 105 countries, available in 40 languages.
Over the years, OLX has become increasingly popular in India, which happens to be one of the largest markets of the globe. A massive chunk of India’s urban and semi-urban middle-class regularly benefits from this fascinating website.
OLX TV Campaign
Apart from providing reliable and efficient services to its users, one of the major reasons behind the popularity of OLX in India has been its advertising campaign. Having created some of the finest and most appealing electronic and print media ads which has turned out to be a trendsetter in the industry, OLX has been able to promote itself in various parts of India.
Last year, OLX launched its new TV campaign with an appealing proposition ‘Bech Day’. The message was communicated in a style and helped the company a lot in shaping up its campaign. The company adopted the teasing route of its previous TV campaigns ‘Sab Kuch Bikta Hai’ and ‘Badi Badi Baaten’.
One of the ads that you must have witnessed on television these days is that of a husband and wife who decide to sell their old bike through OLX. After an interesting conversation, the husband asks his wife ‘To kya karun is bike ko phainkdun?’ and the wife replies ‘OLX pay bech day’. As compared to most other ads on television these days, this is a creative and different method of gaining the attention of audience and persuading them to use a highly beneficial website.
You can keep yourself updated about the latest happenings of the website on OLX YouTube Channel.
OLX is an all in one classified website, allowing you to buy and sell almost anything. Some of the most important and popular categories are: vehicles, real estate, mobiles, computers, matrimonial, etc. On top of that, if you are looking for a job, OLX can go a long way in helping you find work of your choice.
To make full use of the OLX India, it is highly recommended that you register yourself with the website and provide all the necessary information, which should be updated from time to time. From your account dashboard, you can easily make attractive and colorful ads to help you sell the things you desire.